Since you’ve gone to great lengths to get your viewers to find your videos and choose to watch them, why not offer them content that might interest them afterward? Before they even realize it, they will have watched the entire first season of Just for Baths. For the youtube subscribers increase, this is important.
Direct traffic to your videos using end maps and screens
Besides playlists, end cards and screens are two of the only tools that YouTubers can use to bypass the algorithm and directly influence the public’s next choice. Maps are clickable interactive areas that appear during the video. They may correspond to surveys, but as we are trying to increase the number of views here, you will need to choose a card that links to another of your videos or, better still, to playlists.
Cards are pop-ups, so it’s very important that they add value. Spectators must not have the impression of being spammed. The videos or playlists to which you redirect viewers should be relevant and provide additional information or entertainment.
If you’re having trouble grabbing the attention of your viewers and notice a significant drop in the audience at one point in one of your videos, try inserting a link card at that point. Rather than letting your viewers check out their Twitter feed, you can encourage them to watch another of your videos.
Find out how YouTube professionals do it in the video below. A map that links to a playlist with other related tips appears during the explanation of how the YouTube algorithm works.
YouTube video with card in the top right corner
On the other hand, end screens are visual calls to action that you can add at the end of your video to encourage viewers to take the next step. They are valuable because you know that if someone watches your video until the end, the content you offer is likely to interest them.
End screens can be used to encourage viewers to subscribe to your channel or visit your website, but if you want more views, use your end screen to promote your other videos. Please note that to use the end screens you will need to include a few extra seconds at the end of your video when you edit it.
For example, Saturday Night Live does not do things by halves and offers four possibilities on its end screens: spectators are encouraged to subscribe, to consult their website and, instead of letting the algorithm do it, channel managers can choose the videos they want to suggest themselves.
End cards for SNL YouTube video
Suggest a playlist on your end screen rather than a single video and see how long you can keep viewers on your channel.
Go beyond the explanatory video, in short, offer original videos
When you search for your keywords, chances are you will find that many searches contain the word “how”. This is because the explanatory videos are in high demand.
However, while it is important that you attract new spectators, you also need to take the time to preach to the converts. On YouTube, your brand’s value-added features come in the form of engaging content for people who are already following you.